Jack is a contemporary brand by BB Dakota based out of Los Angeles. Jack offers style for the rule-breakers. This collection captures the once-in-a-lifetime road trip with your best friend. The feeling when nothing matters except stirring up mischief and creating unforgettable memories.
There has obviously been a great team behind this editorial and film. But we think that photographer Ali Mitton captured the collections essence perfectly. His use of light and location is mesmerizing. We also have a pleasure to present Jack SS16 fashion film which was directed by an aspiring director Edgar Obrand. Check out more of inspiring work on their websites.
Photographer: Ali Mitton @alimitton
Film Director: Edgar Obrand @eddie_obrand
Model: Jess Morrow @jjmorrow and Isabella Peschardt @ibellapeschardt
Stylist: Conor Graham @conorgraham
Hair: Luke Chamberlain @luke_chamberlain
Makeup: Stacey Tan @staceytan_mua
Music: No One Will Dance – Televisions
Brand: Jack by BB Dakota @jackbybbd
Do you want to have your work featured on Atlas as well? Then please email web@
Want to start planning your shoots? Check out our Pinterest board for loads of ideas.
We’re also looking for writers… pitch your ideas to us at info@
Are you following us on Bloglovin’? It’s the best way to keep up to date with our latest blog posts!
Why not check out our Instagram? We share loads of inspiration on there as well… See you there