Atlas Loves: 6 Reasons Why Coco Chanel Was Awesome

Now we all know about Chanel and its creative genius at the helm, Coco Chanel. But here we present to you some cool facts about its creator that we hope you don’t know but think you should!

Atlas Loves: Coco Chanel - Atlas Magazine

1. She made having a sun tan cool!

Tanning was made chic in the 1920’s, after Coco Chanel accidentally got sunburnt during a cruise holiday in the Mediterranean. On her return to Cannes images of her new look circulated and her fans, longing for her lifestyle, adopted the trend.

 

Atlas Loves: Coco Chanel - Atlas Magazine

2. She was one of the first designers to use celebrities in advertising.

Celebrities are often used today to promote products like perfumes and fashion, and it was Coco Chanel who was one the first designers to begin this practice. She took photographs of celebrities of the day, wearing her creations, and used them in advertising.

 

Atlas Loves: Coco Chanel - Atlas Magazine

3. She created the ‘Little Black Dress’.

Until the 1920’s, black was a colour reserved for funerals and ladies in mourning. In 1926, Coco Chanel included a short black dress in a collection that was intended to be long-lasting, versatile, affordable and accessible to the widest market possible in a neutral colour. A drawing of the design was published in American Vogue magazine, who described it as “a sort of uniform for all women of taste”.

 

Atlas Loves: Coco Chanel - Atlas Magazine

4. She introduced the novelty of women wearing trousers.

Coco Chanel outraged the fashion world when she wore sailor’s trousers as a coverup at a beach resort in Deauville. She eventually regretted her decision after her devoted followers emulated her and at aged 86 said “I came up with them by modesty.  From this usage to it becoming a fashion, having 70% of women wearing trousers at evening dinner is quite sad.”

 

Atlas Loves: Coco Chanel - Atlas Magazine

 

5. Chanel was the first beauty brand with waiting list for nail polish.

In 1994 the make-up artist of Chanel decided in the very last minute before the show, that the models’ fingernails should get some colour. She painted the nails with a black marker, which was later replaced by an actual colour; Rouge Noir. It was the very first polish to have a waiting list.

 

Atlas Loves: Coco Chanel - Atlas Magazine

6. She lived in a hotel for more than 30 years.

In her twilight years, Coco Chanel lived a solitary life, residing at the Hotel Ritz in Paris where everyday, after she left the hotel, the porter would call an employee who would spray the staircase before her arrival. She died there on January 10th 1971 and her last words were “You see, this is how you die.”

These are just a few fun facts about Coco Chanel, are there any that we’ve missed? Let us know any of your favourites in the comments below!

Atlas Loves: Coco Chanel - Atlas Magazine